World Scientist and University Rankings 2024

World Scientists Business & Management / Marketing Rankings 2024

Rajan Varadarajan
Marketing
Marketing Strategy
Innovation
Sustainability
International Marketing
H-Index Rankings
University / Institution:
# 152
Country:
# 17,109
Region:
# 19,004
World:
# 41,903
H-Index
Total:
62
Last 6 Year:
39
Last 6 Year/Total:
0.629
i10 Index
Total:
101
Last 6 Year:
69
Last 6 Year/Total:
0.683
Citation
Total:
29,393
Last 6 Year:
7,217
Last 6 Year/Total:
0.246
Joel Huber
conjoint analysis
consumer behavior
choice behavior
H-Index Rankings
University / Institution:
# 269
Country:
# 17,370
Region:
# 19,298
World:
# 42,583
H-Index
Total:
62
Last 6 Year:
30
Last 6 Year/Total:
0.484
i10 Index
Total:
117
Last 6 Year:
69
Last 6 Year/Total:
0.590
Citation
Total:
18,231
Last 6 Year:
4,798
Last 6 Year/Total:
0.263
H-Index Rankings
University / Institution:
# 5
Country:
# 491
Region:
# 5,319
World:
# 42,924
H-Index
Total:
61
Last 6 Year:
57
Last 6 Year/Total:
0.934
i10 Index
Total:
135
Last 6 Year:
133
Last 6 Year/Total:
0.985
Citation
Total:
10,468
Last 6 Year:
9,249
Last 6 Year/Total:
0.884
Felix T Mavondo
Strategic Marketing
Dynamic Capabilities
Tourism
Business-to- Business
H-Index Rankings
University / Institution:
# 185
Country:
# 2,114
Region:
# 2,282
World:
# 43,473
H-Index
Total:
61
Last 6 Year:
44
Last 6 Year/Total:
0.721
i10 Index
Total:
113
Last 6 Year:
87
Last 6 Year/Total:
0.770
Citation
Total:
16,477
Last 6 Year:
7,653
Last 6 Year/Total:
0.464
H-Index Rankings
University / Institution:
# 31
Country:
# 3,732
Region:
# 15,231
World:
# 44,040
H-Index
Total:
61
Last 6 Year:
38
Last 6 Year/Total:
0.623
i10 Index
Total:
98
Last 6 Year:
76
Last 6 Year/Total:
0.776
Citation
Total:
16,153
Last 6 Year:
7,640
Last 6 Year/Total:
0.473
H-Index Rankings
University / Institution:
# 1
Country:
# 17,968
Region:
# 19,961
World:
# 44,240
H-Index
Total:
61
Last 6 Year:
36
Last 6 Year/Total:
0.590
i10 Index
Total:
93
Last 6 Year:
73
Last 6 Year/Total:
0.785
Citation
Total:
10,286
Last 6 Year:
3,409
Last 6 Year/Total:
0.331
H-Index Rankings
University / Institution:
# 48
Country:
# 2,161
Region:
# 2,334
World:
# 44,385
H-Index
Total:
61
Last 6 Year:
34
Last 6 Year/Total:
0.557
i10 Index
Total:
143
Last 6 Year:
88
Last 6 Year/Total:
0.615
Citation
Total:
14,879
Last 6 Year:
5,407
Last 6 Year/Total:
0.363
David W Stewart
marketing
management
psychology
marketing research
advertising
H-Index Rankings
University / Institution:
# 2
Country:
# 18,053
Region:
# 20,058
World:
# 44,469
H-Index
Total:
61
Last 6 Year:
33
Last 6 Year/Total:
0.541
i10 Index
Total:
136
Last 6 Year:
73
Last 6 Year/Total:
0.537
Citation
Total:
33,780
Last 6 Year:
8,801
Last 6 Year/Total:
0.261
Janet R McColl Kennedy
Service Research
Service Science
Customer Experience Management
Health Service
Services Marketing
H-Index Rankings
University / Institution:
# 205
Country:
# 2,220
Region:
# 2,398
World:
# 45,619
H-Index
Total:
60
Last 6 Year:
44
Last 6 Year/Total:
0.733
i10 Index
Total:
91
Last 6 Year:
75
Last 6 Year/Total:
0.824
Citation
Total:
18,399
Last 6 Year:
9,813
Last 6 Year/Total:
0.533
H-Index Rankings
University / Institution:
# 50
Country:
# 18,521
Region:
# 20,602
World:
# 45,685
H-Index
Total:
60
Last 6 Year:
43
Last 6 Year/Total:
0.717
i10 Index
Total:
109
Last 6 Year:
83
Last 6 Year/Total:
0.761
Citation
Total:
17,460
Last 6 Year:
6,298
Last 6 Year/Total:
0.361
Dirk Van Den Poel
predictive analytics
prescriptive analytics
analytical customer relationship management
business analytics
marketing modelin
H-Index Rankings
University / Institution:
# 118
Country:
# 474
Region:
# 15,817
World:
# 45,766
H-Index
Total:
60
Last 6 Year:
42
Last 6 Year/Total:
0.700
i10 Index
Total:
133
Last 6 Year:
91
Last 6 Year/Total:
0.684
Citation
Total:
13,799
Last 6 Year:
5,891
Last 6 Year/Total:
0.427
H-Index Rankings
University / Institution:
# 237
Country:
# 2,085
Region:
# 20,666
World:
# 45,879
H-Index
Total:
60
Last 6 Year:
41
Last 6 Year/Total:
0.683
i10 Index
Total:
81
Last 6 Year:
68
Last 6 Year/Total:
0.840
Citation
Total:
34,931
Last 6 Year:
9,274
Last 6 Year/Total:
0.265
Puneet Kaur
Work-Organisation Psychology
Consumer Behavior
Tourism/Hospitality
Sustainability
H-Index Rankings
University / Institution:
# 44
Country:
# 260
Region:
# 16,416
World:
# 47,348
H-Index
Total:
59
Last 6 Year:
56
Last 6 Year/Total:
0.949
i10 Index
Total:
99
Last 6 Year:
97
Last 6 Year/Total:
0.980
Citation
Total:
11,260
Last 6 Year:
10,996
Last 6 Year/Total:
0.977
H-Index Rankings
University / Institution:
# 2
Country:
# 121
Region:
# 16,422
World:
# 47,367
H-Index
Total:
59
Last 6 Year:
55
Last 6 Year/Total:
0.932
i10 Index
Total:
143
Last 6 Year:
136
Last 6 Year/Total:
0.951
Citation
Total:
13,921
Last 6 Year:
11,473
Last 6 Year/Total:
0.824
Bang Nguyen
Marketing
Branding
Technology and Innovation Management.
H-Index Rankings
University / Institution:
# 4
Country:
# 3,995
Region:
# 16,434
World:
# 47,410
H-Index
Total:
59
Last 6 Year:
53
Last 6 Year/Total:
0.898
i10 Index
Total:
136
Last 6 Year:
127
Last 6 Year/Total:
0.934
Citation
Total:
10,804
Last 6 Year:
8,755
Last 6 Year/Total:
0.810
H-Index Rankings
University / Institution:
# 11
Country:
# 19,262
Region:
# 21,416
World:
# 47,746
H-Index
Total:
59
Last 6 Year:
46
Last 6 Year/Total:
0.780
i10 Index
Total:
81
Last 6 Year:
74
Last 6 Year/Total:
0.914
Citation
Total:
35,293
Last 6 Year:
13,348
Last 6 Year/Total:
0.378
H-Index Rankings
University / Institution:
# 212
Country:
# 19,355
Region:
# 21,520
World:
# 48,066
H-Index
Total:
59
Last 6 Year:
42
Last 6 Year/Total:
0.712
i10 Index
Total:
114
Last 6 Year:
82
Last 6 Year/Total:
0.719
Citation
Total:
37,905
Last 6 Year:
14,092
Last 6 Year/Total:
0.372
H-Index Rankings
University / Institution:
# 1
Country:
# 4,124
Region:
# 16,971
World:
# 48,915
H-Index
Total:
59
Last 6 Year:
33
Last 6 Year/Total:
0.559
i10 Index
Total:
165
Last 6 Year:
87
Last 6 Year/Total:
0.527
Citation
Total:
17,301
Last 6 Year:
6,124
Last 6 Year/Total:
0.354
H-Index Rankings
University / Institution:
# 54
Country:
# 2,398
Region:
# 2,589
World:
# 48,945
H-Index
Total:
59
Last 6 Year:
33
Last 6 Year/Total:
0.559
i10 Index
Total:
128
Last 6 Year:
61
Last 6 Year/Total:
0.477
Citation
Total:
30,850
Last 6 Year:
8,653
Last 6 Year/Total:
0.280
H-Index Rankings
University / Institution:
# 31
Country:
# 4,190
Region:
# 17,243
World:
# 49,858
H-Index
Total:
58
Last 6 Year:
49
Last 6 Year/Total:
0.845
i10 Index
Total:
112
Last 6 Year:
93
Last 6 Year/Total:
0.830
Citation
Total:
14,045
Last 6 Year:
7,795
Last 6 Year/Total:
0.555
Michael Ahearne
Sales
Professional Selling
Sales Force Management
Sales Management
Sales Force
H-Index Rankings
University / Institution:
# 59
Country:
# 20,058
Region:
# 22,336
World:
# 49,965
H-Index
Total:
58
Last 6 Year:
47
Last 6 Year/Total:
0.810
i10 Index
Total:
91
Last 6 Year:
77
Last 6 Year/Total:
0.846
Citation
Total:
20,566
Last 6 Year:
8,202
Last 6 Year/Total:
0.399
Scott B Mackenzie
Marketing
consumer behavior
research methods
advertising
leadership
H-Index Rankings
University / Institution:
# 75
Country:
# 20,060
Region:
# 22,338
World:
# 49,967
H-Index
Total:
58
Last 6 Year:
47
Last 6 Year/Total:
0.810
i10 Index
Total:
73
Last 6 Year:
64
Last 6 Year/Total:
0.877
Citation
Total:
178,474
Last 6 Year:
80,243
Last 6 Year/Total:
0.450
Barbara E Kahn
consumer behavior
variety
retailing
visual marketing
patient decision-making
H-Index Rankings
University / Institution:
# 333
Country:
# 20,297
Region:
# 22,624
World:
# 50,733
H-Index
Total:
58
Last 6 Year:
38
Last 6 Year/Total:
0.655
i10 Index
Total:
78
Last 6 Year:
64
Last 6 Year/Total:
0.821
Citation
Total:
21,343
Last 6 Year:
6,177
Last 6 Year/Total:
0.289
H-Index Rankings
University / Institution:
# 41
Country:
# 20,324
Region:
# 22,658
World:
# 50,837
H-Index
Total:
58
Last 6 Year:
37
Last 6 Year/Total:
0.638
i10 Index
Total:
94
Last 6 Year:
73
Last 6 Year/Total:
0.777
Citation
Total:
13,330
Last 6 Year:
4,776
Last 6 Year/Total:
0.358
H-Index Rankings
University / Institution:
# 2
Country:
# 4,289
Region:
# 17,651
World:
# 50,904
H-Index
Total:
58
Last 6 Year:
36
Last 6 Year/Total:
0.621
i10 Index
Total:
138
Last 6 Year:
81
Last 6 Year/Total:
0.587
Citation
Total:
14,544
Last 6 Year:
4,341
Last 6 Year/Total:
0.298
H-Index Rankings
University / Institution:
# 210
Country:
# 20,402
Region:
# 22,748
World:
# 51,076
H-Index
Total:
58
Last 6 Year:
35
Last 6 Year/Total:
0.603
i10 Index
Total:
82
Last 6 Year:
58
Last 6 Year/Total:
0.707
Citation
Total:
27,235
Last 6 Year:
6,036
Last 6 Year/Total:
0.222
Frank R Kardes
Consumer Research
Consumer Psychology
Marketing Research
Social Psychology
H-Index Rankings
University / Institution:
# 54
Country:
# 20,445
Region:
# 22,794
World:
# 51,180
H-Index
Total:
58
Last 6 Year:
34
Last 6 Year/Total:
0.586
i10 Index
Total:
108
Last 6 Year:
76
Last 6 Year/Total:
0.704
Citation
Total:
26,288
Last 6 Year:
7,094
Last 6 Year/Total:
0.270
Erdener Kaynak
Global Marketing
Cross-Cultural/National Consumer Behavior
Marketing in Emerging Markets
H-Index Rankings
University / Institution:
# 234
Country:
# 20,680
Region:
# 23,061
World:
# 51,817
H-Index
Total:
58
Last 6 Year:
26
Last 6 Year/Total:
0.448
i10 Index
Total:
164
Last 6 Year:
56
Last 6 Year/Total:
0.341
Citation
Total:
14,495
Last 6 Year:
3,150
Last 6 Year/Total:
0.217
H-Index Rankings
University / Institution:
# 3
Country:
# 6
Region:
# 18,076
World:
# 52,096
H-Index
Total:
57
Last 6 Year:
56
Last 6 Year/Total:
0.982
i10 Index
Total:
94
Last 6 Year:
92
Last 6 Year/Total:
0.979
Citation
Total:
30,408
Last 6 Year:
23,251
Last 6 Year/Total:
0.765
Edward C Malthouse
Media management
recommender systems
customer engagement
services
interactive marketing
H-Index Rankings
University / Institution:
# 149
Country:
# 20,867
Region:
# 23,273
World:
# 52,346
H-Index
Total:
57
Last 6 Year:
47
Last 6 Year/Total:
0.825
i10 Index
Total:
120
Last 6 Year:
98
Last 6 Year/Total:
0.817
Citation
Total:
16,943
Last 6 Year:
9,668
Last 6 Year/Total:
0.571
H-Index Rankings
University / Institution:
# 135
Country:
# 20,872
Region:
# 23,279
World:
# 52,358
H-Index
Total:
57
Last 6 Year:
47
Last 6 Year/Total:
0.825
i10 Index
Total:
95
Last 6 Year:
81
Last 6 Year/Total:
0.853
Citation
Total:
20,126
Last 6 Year:
10,685
Last 6 Year/Total:
0.531
H-Index Rankings
University / Institution:
# 226
Country:
# 20,934
Region:
# 23,348
World:
# 52,573
H-Index
Total:
57
Last 6 Year:
44
Last 6 Year/Total:
0.772
i10 Index
Total:
89
Last 6 Year:
78
Last 6 Year/Total:
0.876
Citation
Total:
17,814
Last 6 Year:
7,576
Last 6 Year/Total:
0.425
Johan Bruwer
Consumer Behavioural Psychology
Marketing
Tourism
Hospitality Management
Wine Business
H-Index Rankings
University / Institution:
# 39
Country:
# 2,587
Region:
# 2,798
World:
# 52,625
H-Index
Total:
57
Last 6 Year:
43
Last 6 Year/Total:
0.754
i10 Index
Total:
117
Last 6 Year:
96
Last 6 Year/Total:
0.821
Citation
Total:
10,871
Last 6 Year:
5,608
Last 6 Year/Total:
0.516
H-Index Rankings
University / Institution:
# 52
Country:
# 2,608
Region:
# 2,820
World:
# 52,956
H-Index
Total:
57
Last 6 Year:
40
Last 6 Year/Total:
0.702
i10 Index
Total:
98
Last 6 Year:
82
Last 6 Year/Total:
0.837
Citation
Total:
18,794
Last 6 Year:
9,329
Last 6 Year/Total:
0.496
H-Index Rankings
University / Institution:
# 46
Country:
# 4,498
Region:
# 18,584
World:
# 53,513
H-Index
Total:
57
Last 6 Year:
35
Last 6 Year/Total:
0.614
i10 Index
Total:
105
Last 6 Year:
69
Last 6 Year/Total:
0.657
Citation
Total:
12,178
Last 6 Year:
4,574
Last 6 Year/Total:
0.376
H-Index Rankings
University / Institution:
# 176
Country:
# 21,239
Region:
# 23,702
World:
# 53,526
H-Index
Total:
57
Last 6 Year:
35
Last 6 Year/Total:
0.614
i10 Index
Total:
94
Last 6 Year:
74
Last 6 Year/Total:
0.787
Citation
Total:
14,170
Last 6 Year:
4,516
Last 6 Year/Total:
0.319
H-Index Rankings
University / Institution:
# 2
Country:
# 578
Region:
# 7,025
World:
# 53,623
H-Index
Total:
57
Last 6 Year:
34
Last 6 Year/Total:
0.596
i10 Index
Total:
116
Last 6 Year:
79
Last 6 Year/Total:
0.681
Citation
Total:
28,771
Last 6 Year:
7,559
Last 6 Year/Total:
0.263
Christine Ennew
services marketing
financial services
higher education
consumer behaviour
economics
H-Index Rankings
University / Institution:
# 66
Country:
# 4,518
Region:
# 18,681
World:
# 53,746
H-Index
Total:
57
Last 6 Year:
33
Last 6 Year/Total:
0.579
i10 Index
Total:
123
Last 6 Year:
65
Last 6 Year/Total:
0.528
Citation
Total:
15,429
Last 6 Year:
4,103
Last 6 Year/Total:
0.266
H-Index Rankings
University / Institution:
# 56
Country:
# 2,706
Region:
# 2,932
World:
# 54,916
H-Index
Total:
56
Last 6 Year:
46
Last 6 Year/Total:
0.821
i10 Index
Total:
171
Last 6 Year:
145
Last 6 Year/Total:
0.848
Citation
Total:
13,029
Last 6 Year:
7,539
Last 6 Year/Total:
0.579
Jing Jian Xiao
consumer economics
consumer finance
family finance
financial capability
personal finance
H-Index Rankings
University / Institution:
# 19
Country:
# 21,752
Region:
# 24,293
World:
# 55,030
H-Index
Total:
56
Last 6 Year:
45
Last 6 Year/Total:
0.804
i10 Index
Total:
119
Last 6 Year:
92
Last 6 Year/Total:
0.773
Citation
Total:
15,019
Last 6 Year:
9,374
Last 6 Year/Total:
0.624
Thorsten Hennig Thurau
Marketing
social media
digitalization
entertainment industries
metaverse
H-Index Rankings
University / Institution:
# 33
Country:
# 2,600
Region:
# 19,130
World:
# 55,039
H-Index
Total:
56
Last 6 Year:
45
Last 6 Year/Total:
0.804
i10 Index
Total:
109
Last 6 Year:
72
Last 6 Year/Total:
0.661
Citation
Total:
37,925
Last 6 Year:
15,410
Last 6 Year/Total:
0.406
Vikas Mittal
Marketing Strategy
Strategy-Decision Models
B2B Strategy
Financial Impact of Strategic Decisions
H-Index Rankings
University / Institution:
# 73
Country:
# 21,780
Region:
# 24,323
World:
# 55,111
H-Index
Total:
56
Last 6 Year:
44
Last 6 Year/Total:
0.786
i10 Index
Total:
95
Last 6 Year:
79
Last 6 Year/Total:
0.832
Citation
Total:
28,557
Last 6 Year:
11,221
Last 6 Year/Total:
0.393
Saraju P Mohanty
Smart Healthcare
Smart Agriculture
Smart Electronics
Security by Design
Hardware Assisted Security
H-Index Rankings
University / Institution:
# 26
Country:
# 21,785
Region:
# 24,328
World:
# 55,120
H-Index
Total:
56
Last 6 Year:
43
Last 6 Year/Total:
0.768
i10 Index
Total:
251
Last 6 Year:
163
Last 6 Year/Total:
0.649
Citation
Total:
13,984
Last 6 Year:
9,475
Last 6 Year/Total:
0.678
H-Index Rankings
University / Institution:
# 505
Country:
# 21,840
Region:
# 24,391
World:
# 55,283
H-Index
Total:
56
Last 6 Year:
42
Last 6 Year/Total:
0.750
i10 Index
Total:
101
Last 6 Year:
79
Last 6 Year/Total:
0.782
Citation
Total:
16,209
Last 6 Year:
7,848
Last 6 Year/Total:
0.484
George R Milne
Marketing
information Privacy
Consumer Behavior
Sport Marketing
Public Policy
H-Index Rankings
University / Institution:
# 76
Country:
# 21,846
Region:
# 24,397
World:
# 55,293
H-Index
Total:
56
Last 6 Year:
42
Last 6 Year/Total:
0.750
i10 Index
Total:
94
Last 6 Year:
75
Last 6 Year/Total:
0.798
Citation
Total:
17,267
Last 6 Year:
7,399
Last 6 Year/Total:
0.429
Youjae Yi
consumer behavior
service marketing
customer satisfaction
H-Index Rankings
University / Institution:
# 142
Country:
# 684
Region:
# 7,295
World:
# 55,294
H-Index
Total:
56
Last 6 Year:
42
Last 6 Year/Total:
0.750
i10 Index
Total:
92
Last 6 Year:
69
Last 6 Year/Total:
0.750
Citation
Total:
74,333
Last 6 Year:
29,573
Last 6 Year/Total:
0.398
Paul Patterson
Customer-employee service encounters
service productivity
consumer complaining behavior & service recovery
H-Index Rankings
University / Institution:
# 191
Country:
# 2,744
Region:
# 2,970
World:
# 55,514
H-Index
Total:
56
Last 6 Year:
40
Last 6 Year/Total:
0.714
i10 Index
Total:
100
Last 6 Year:
71
Last 6 Year/Total:
0.710
Citation
Total:
31,655
Last 6 Year:
10,503
Last 6 Year/Total:
0.332
Klaus Peter Wiedmann
Brand Management
Consumer Behavior
Neuro Science
Corporate Identity
Strategy
H-Index Rankings
University / Institution:
# 20
Country:
# 2,626
Region:
# 19,366
World:
# 55,688
H-Index
Total:
56
Last 6 Year:
38
Last 6 Year/Total:
0.679
i10 Index
Total:
180
Last 6 Year:
68
Last 6 Year/Total:
0.378
Citation
Total:
13,895
Last 6 Year:
6,152
Last 6 Year/Total:
0.443
James Zhang
sport marketing
sport leadership
and youth program management
H-Index Rankings
University / Institution:
# 88
Country:
# 22,043
Region:
# 24,618
World:
# 55,933
H-Index
Total:
56
Last 6 Year:
36
Last 6 Year/Total:
0.643
i10 Index
Total:
155
Last 6 Year:
118
Last 6 Year/Total:
0.761
Citation
Total:
11,022
Last 6 Year:
5,090
Last 6 Year/Total:
0.462
H-Index Rankings
University / Institution:
# 218
Country:
# 4,705
Region:
# 19,551
World:
# 56,122
H-Index
Total:
56
Last 6 Year:
35
Last 6 Year/Total:
0.625
i10 Index
Total:
121
Last 6 Year:
74
Last 6 Year/Total:
0.612
Citation
Total:
10,886
Last 6 Year:
3,993
Last 6 Year/Total:
0.367
AD Scientific Index - World Scientists Rankings - 2024 H INDEX i10 INDEX CITATION
University / Institution Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
152 17,109 19,004 41,903
United States Texas A&M University Texas A&M University Business & Management / Marketing

Marketing | Marketing Strategy | Innovation | Sustainability | International Marketing |

62 39 0.629 101 69 0.683 29,393 7,217 0.246
269 17,370 19,298 42,583
United States Duke University Duke University Business & Management / Marketing

conjoint analysis | consumer behavior | choice behavior |

62 30 0.484 117 69 0.590 18,231 4,798 0.263
5 491 5,319 42,924
South Korea Sejong University Sejong University Business & Management / Marketing

New technology-based services |

61 57 0.934 135 133 0.985 10,468 9,249 0.884
185 2,114 2,282 43,473
Australia Monash University Monash University Business & Management / Marketing

Strategic Marketing | Dynamic Capabilities | Tourism | Business-to- Business |

61 44 0.721 113 87 0.770 16,477 7,653 0.464
31 3,732 15,231 44,040
United Kingdom University of Sussex University of Sussex Business & Management / Marketing

61 38 0.623 98 76 0.776 16,153 7,640 0.473
1 17,968 19,961 44,240
United States William Paterson University of New Jersey William Paterson University of New Jersey Business & Management / Marketing

Supply Chain Management | Pricing Strategies | Trade Credit Financing |

61 36 0.590 93 73 0.785 10,286 3,409 0.331
48 2,161 2,334 44,385
Australia Deakin University Deakin University Business & Management / Marketing

marketing |

61 34 0.557 143 88 0.615 14,879 5,407 0.363
2 18,053 20,058 44,469
United States Loyola Marymount University Loyola Marymount University Business & Management / Marketing

marketing | management | psychology | marketing research | advertising |

61 33 0.541 136 73 0.537 33,780 8,801 0.261
205 2,220 2,398 45,619
Australia University of Queensland University of Queensland Business & Management / Marketing

Service Research | Service Science | Customer Experience Management | Health Service | Services Marketing |

60 44 0.733 91 75 0.824 18,399 9,813 0.533
50 18,521 20,602 45,685
United States University of Oregon University of Oregon Business & Management / Marketing

Sponsorship | Advertising | Communications | Marketing | Health |

60 43 0.717 109 83 0.761 17,460 6,298 0.361
Adscientificindex

Click for INSTITUTIONAL REGISTRATION and PREMIUM MEMBERSHIP advantages

118 474 15,817 45,766
Belgium Ghent University Ghent University Business & Management / Marketing

predictive analytics | prescriptive analytics | analytical customer relationship management | business analytics | marketing modelin |

60 42 0.700 133 91 0.684 13,799 5,891 0.427
237 2,085 20,666 45,879
Canada University of British Columbia University of British Columbia Business & Management / Marketing

Decision making | Consumer Behavior | Social psychology |

60 41 0.683 81 68 0.840 34,931 9,274 0.265
44 260 16,416 47,348
Norway University of Bergen University of Bergen Business & Management / Marketing

Work-Organisation Psychology | Consumer Behavior | Tourism/Hospitality | Sustainability |

59 56 0.949 99 97 0.980 11,260 10,996 0.977
2 121 16,422 47,367
Portugal ISCTE Instituto Universitário de Lisboa ISCTE Instituto Universitário de Lisboa Business & Management / Marketing

relationship marketing | tech VR AR AI | tourism |

59 55 0.932 143 136 0.951 13,921 11,473 0.824
4 3,995 16,434 47,410
United Kingdom Oxford Brookes University Oxford Brookes University Business & Management / Marketing

Marketing | Branding | Technology and Innovation Management. |

59 53 0.898 136 127 0.934 10,804 8,755 0.810
11 19,262 21,416 47,746
United States University of Nevada Las Vegas University of Nevada Las Vegas Business & Management / Marketing

59 46 0.780 81 74 0.914 35,293 13,348 0.378
212 19,355 21,520 48,066
United States University of Southern California University of Southern California Business & Management / Marketing

Consumer Behavior | Branding | Consumer Emotions |

59 42 0.712 114 82 0.719 37,905 14,092 0.372
1 4,124 16,971 48,915
United Kingdom University of Suffolk University of Suffolk Business & Management / Marketing

marketing | neuroscience | futurecast |

59 33 0.559 165 87 0.527 17,301 6,124 0.354
54 2,398 2,589 48,945
Australia University of Wollongong University of Wollongong Business & Management / Marketing

marketing |

59 33 0.559 128 61 0.477 30,850 8,653 0.280
31 4,190 17,243 49,858
United Kingdom University of Surrey University of Surrey Business & Management / Marketing

sustainability marketing in tourism and hospitality |

58 49 0.845 112 93 0.830 14,045 7,795 0.555
59 20,058 22,336 49,965
United States University of Houston University of Houston Business & Management / Marketing

Sales | Professional Selling | Sales Force Management | Sales Management | Sales Force |

58 47 0.810 91 77 0.846 20,566 8,202 0.399
75 20,060 22,338 49,967
United States Indiana University Bloomington Indiana University Bloomington Business & Management / Marketing

Marketing | consumer behavior | research methods | advertising | leadership |

58 47 0.810 73 64 0.877 178,474 80,243 0.450
333 20,297 22,624 50,733
United States University of Pennsylvania University of Pennsylvania Business & Management / Marketing

consumer behavior | variety | retailing | visual marketing | patient decision-making |

58 38 0.655 78 64 0.821 21,343 6,177 0.289
41 20,324 22,658 50,837
United States George Mason University George Mason University Business & Management / Marketing

Brands | Brand Management | Corporate Identity | Marketing |

58 37 0.638 94 73 0.777 13,330 4,776 0.358
2 4,289 17,651 50,904
United Kingdom Kingston University London Kingston University London Business & Management / Marketing

Marketing | Nonprofit organisations. |

58 36 0.621 138 81 0.587 14,544 4,341 0.298
210 20,402 22,748 51,076
United States New York University New York University Business & Management / Marketing

Marketing | Diffusion of Innovations | Social Networks |

58 35 0.603 82 58 0.707 27,235 6,036 0.222
54 20,445 22,794 51,180
United States University of Cincinnati University of Cincinnati Business & Management / Marketing

Consumer Research | Consumer Psychology | Marketing Research | Social Psychology |

58 34 0.586 108 76 0.704 26,288 7,094 0.270
234 20,680 23,061 51,817
United States Pennsylvania State University Pennsylvania State University Business & Management / Marketing

Global Marketing | Cross-Cultural/National Consumer Behavior | Marketing in Emerging Markets |

58 26 0.448 164 56 0.341 14,495 3,150 0.217
3 6 18,076 52,096
Lithuania Vilnius University Vilnius University Business & Management / Marketing

Customer engagement |

57 56 0.982 94 92 0.979 30,408 23,251 0.765
149 20,867 23,273 52,346
United States Northwestern University Northwestern University Business & Management / Marketing

Media management | recommender systems | customer engagement | services | interactive marketing |

57 47 0.825 120 98 0.817 16,943 9,668 0.571
Adscientificindex

A New and Different Feature!!!! University Subject Rankings in 12 subjects:

Ranking and analysis of universities by subject in 12 fields such as health, engineering, natural sciences, education, business, economics, social sciences, etc.
135 20,872 23,279 52,358
United States Ohio State University Ohio State University Business & Management / Marketing

Service Management | Hospitality Management |

57 47 0.825 95 81 0.853 20,126 10,685 0.531
226 20,934 23,348 52,573
United States University of North Carolina Chapel Hill University of North Carolina Chapel Hill Business & Management / Marketing

Marketing | Business | Economics | Statistics |

57 44 0.772 89 78 0.876 17,814 7,576 0.425
39 2,587 2,798 52,625
Australia University of South Australia University of South Australia Business & Management / Marketing

Consumer Behavioural Psychology | Marketing | Tourism | Hospitality Management | Wine Business |

57 43 0.754 117 96 0.821 10,871 5,608 0.516
52 2,608 2,820 52,956
Australia Griffith University Griffith University Business & Management / Marketing

Tourism | marketing | consumer behaviour |

57 40 0.702 98 82 0.837 18,794 9,329 0.496
46 4,498 18,584 53,513
United Kingdom Lancaster University Lancaster University Business & Management / Marketing

forecasting | behavioural OR | practice |

57 35 0.614 105 69 0.657 12,178 4,574 0.376
176 21,239 23,702 53,526
United States Carnegie Mellon University Carnegie Mellon University Business & Management / Marketing

Marketing | pricing | promotion | technology |

57 35 0.614 94 74 0.787 14,170 4,516 0.319
2 578 7,025 53,623
India Indian School of Business Hyderabad Indian School of Business Hyderabad Business & Management / Marketing

marketing |

57 34 0.596 116 79 0.681 28,771 7,559 0.263
66 4,518 18,681 53,746
United Kingdom University of Warwick University of Warwick Business & Management / Marketing

services marketing | financial services | higher education | consumer behaviour | economics |

57 33 0.579 123 65 0.528 15,429 4,103 0.266
56 2,706 2,932 54,916
Australia Griffith University Griffith University Business & Management / Marketing

Behaviour change Social marketing |

56 46 0.821 171 145 0.848 13,029 7,539 0.579
19 21,752 24,293 55,030
United States University of Rhode Island University of Rhode Island Business & Management / Marketing

consumer economics | consumer finance | family finance | financial capability | personal finance |

56 45 0.804 119 92 0.773 15,019 9,374 0.624
33 2,600 19,130 55,039
Germany Universität Münster Universität Münster Business & Management / Marketing

Marketing | social media | digitalization | entertainment industries | metaverse |

56 45 0.804 109 72 0.661 37,925 15,410 0.406
73 21,780 24,323 55,111
United States Rice University Rice University Business & Management / Marketing

Marketing Strategy | Strategy-Decision Models | B2B Strategy | Financial Impact of Strategic Decisions |

56 44 0.786 95 79 0.832 28,557 11,221 0.393
26 21,785 24,328 55,120
United States University of North Texas University of North Texas Business & Management / Marketing

Smart Healthcare | Smart Agriculture | Smart Electronics | Security by Design | Hardware Assisted Security |

56 43 0.768 251 163 0.649 13,984 9,475 0.678
505 21,840 24,391 55,283
United States University of Michigan University of Michigan Business & Management / Marketing

perception | sensation | judgement | health | obesity |

56 42 0.750 101 79 0.782 16,209 7,848 0.484
76 21,846 24,397 55,293
United States University of Massachusetts Amherst University of Massachusetts Amherst Business & Management / Marketing

Marketing | information Privacy | Consumer Behavior | Sport Marketing | Public Policy |

56 42 0.750 94 75 0.798 17,267 7,399 0.429
142 684 7,295 55,294
South Korea Seoul National University Seoul National University Business & Management / Marketing

consumer behavior | service marketing | customer satisfaction |

56 42 0.750 92 69 0.750 74,333 29,573 0.398
191 2,744 2,970 55,514
Australia University of New South Wales University of New South Wales Business & Management / Marketing

Customer-employee service encounters | service productivity | consumer complaining behavior & service recovery |

56 40 0.714 100 71 0.710 31,655 10,503 0.332
20 2,626 19,366 55,688
Germany Universität Hannover Universität Hannover Business & Management / Marketing

Brand Management | Consumer Behavior | Neuro Science | Corporate Identity | Strategy |

56 38 0.679 180 68 0.378 13,895 6,152 0.443
88 22,043 24,618 55,933
United States University of Georgia University of Georgia Business & Management / Marketing

sport marketing | sport leadership | and youth program management |

56 36 0.643 155 118 0.761 11,022 5,090 0.462
218 4,705 19,551 56,122
United Kingdom University of Manchester University of Manchester Business & Management / Marketing

Marketing |

56 35 0.625 121 74 0.612 10,886 3,993 0.367