University, Subject, Country, Region, World

Switzerland Scientists Business & Management / Marketing Rankings in Switzerland 2024

The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "last 6 years H-index", "total i10 Productivity index", "last 6 years i10 Productivity index", "total citations" and "last 6 years citations" only in "AD Scientific Index". See also: Subject Rankings and University Subject Rankings Click here for individual or institutional registration.

Total 72 scientist, 1 country, 27 institution
H-Index Rankings
University / Institution:
# 9
Country:
# 1,469
Region:
# 30,945
World:
# 86,781
H-Index
Total:
48
Last 6 Year:
21
Last 6 Year/Total:
0.438
i10 Index
Total:
142
Last 6 Year:
38
Last 6 Year/Total:
0.268
Citation
Total:
9,955
Last 6 Year:
2,114
Last 6 Year/Total:
0.212
Vivianne Visschers
visual impairment
deafblindness
quality of life
health psychology
social psychology
H-Index Rankings
University / Institution:
# 6
Country:
# 1,614
Region:
# 34,993
World:
# 97,926
H-Index
Total:
45
Last 6 Year:
36
Last 6 Year/Total:
0.800
i10 Index
Total:
59
Last 6 Year:
50
Last 6 Year/Total:
0.847
Citation
Total:
8,365
Last 6 Year:
5,092
Last 6 Year/Total:
0.609
H-Index Rankings
University / Institution:
# 421
Country:
# 2,065
Region:
# 48,734
World:
# 135,030
H-Index
Total:
39
Last 6 Year:
33
Last 6 Year/Total:
0.846
i10 Index
Total:
77
Last 6 Year:
60
Last 6 Year/Total:
0.779
Citation
Total:
8,789
Last 6 Year:
4,647
Last 6 Year/Total:
0.529
H-Index Rankings
University / Institution:
# 63
Country:
# 2,620
Region:
# 66,545
World:
# 183,111
H-Index
Total:
34
Last 6 Year:
25
Last 6 Year/Total:
0.735
i10 Index
Total:
50
Last 6 Year:
41
Last 6 Year/Total:
0.820
Citation
Total:
6,636
Last 6 Year:
2,564
Last 6 Year/Total:
0.386
H-Index Rankings
University / Institution:
# 417
Country:
# 3,478
Region:
# 96,413
World:
# 264,731
H-Index
Total:
28
Last 6 Year:
20
Last 6 Year/Total:
0.714
i10 Index
Total:
50
Last 6 Year:
26
Last 6 Year/Total:
0.520
Citation
Total:
4,282
Last 6 Year:
1,528
Last 6 Year/Total:
0.357
H-Index Rankings
University / Institution:
# 42
Country:
# 3,492
Region:
# 96,809
World:
# 265,725
H-Index
Total:
28
Last 6 Year:
19
Last 6 Year/Total:
0.679
i10 Index
Total:
59
Last 6 Year:
22
Last 6 Year/Total:
0.373
Citation
Total:
3,930
Last 6 Year:
1,945
Last 6 Year/Total:
0.495
Sara Rubinelli
communication
persuasion
infodemic
social marketing
critical thinking
H-Index Rankings
University / Institution:
# 3
Country:
# 3,794
Region:
# 107,749
World:
# 295,713
H-Index
Total:
26
Last 6 Year:
21
Last 6 Year/Total:
0.808
i10 Index
Total:
72
Last 6 Year:
47
Last 6 Year/Total:
0.653
Citation
Total:
2,672
Last 6 Year:
1,607
Last 6 Year/Total:
0.601
René Algesheimer
human values
social influence
predictive social analytics
social networks
community dynamics
H-Index Rankings
University / Institution:
# 480
Country:
# 4,037
Region:
# 116,800
World:
# 320,611
H-Index
Total:
25
Last 6 Year:
18
Last 6 Year/Total:
0.720
i10 Index
Total:
42
Last 6 Year:
26
Last 6 Year/Total:
0.619
Citation
Total:
7,702
Last 6 Year:
3,625
Last 6 Year/Total:
0.471
Sven Seuken
Market Design
Algorithmic Game Theory
Economics and Computation
Mechanism Design
Artificial Intelligence
H-Index Rankings
University / Institution:
# 500
Country:
# 4,209
Region:
# 123,083
World:
# 338,155
H-Index
Total:
24
Last 6 Year:
19
Last 6 Year/Total:
0.792
i10 Index
Total:
53
Last 6 Year:
33
Last 6 Year/Total:
0.623
Citation
Total:
2,050
Last 6 Year:
1,041
Last 6 Year/Total:
0.508
Harley Krohmer
Business Excellence
Market Orientation
Brands
Price Management
Luxury Marketing
H-Index Rankings
University / Institution:
# 372
Country:
# 4,247
Region:
# 124,412
World:
# 341,642
H-Index
Total:
24
Last 6 Year:
18
Last 6 Year/Total:
0.750
i10 Index
Total:
35
Last 6 Year:
21
Last 6 Year/Total:
0.600
Citation
Total:
10,741
Last 6 Year:
3,619
Last 6 Year/Total:
0.337
Schögel Marcus
Customer Centricity
Customer Experience Management
Omnichannel Multichannel
Marketing Transformation
Go To Market Strategies
H-Index Rankings
University / Institution:
# 52
Country:
# 4,566
Region:
# 136,806
World:
# 375,347
H-Index
Total:
23
Last 6 Year:
9
Last 6 Year/Total:
0.391
i10 Index
Total:
54
Last 6 Year:
9
Last 6 Year/Total:
0.167
Citation
Total:
3,151
Last 6 Year:
1,332
Last 6 Year/Total:
0.423
H-Index Rankings
University / Institution:
# 263
Country:
# 4,759
Region:
# 143,554
World:
# 395,251
H-Index
Total:
22
Last 6 Year:
15
Last 6 Year/Total:
0.682
i10 Index
Total:
25
Last 6 Year:
20
Last 6 Year/Total:
0.800
Citation
Total:
3,991
Last 6 Year:
1,030
Last 6 Year/Total:
0.258
H-Index Rankings
University / Institution:
# 68
Country:
# 4,894
Region:
# 148,782
World:
# 410,838
H-Index
Total:
21
Last 6 Year:
18
Last 6 Year/Total:
0.857
i10 Index
Total:
32
Last 6 Year:
24
Last 6 Year/Total:
0.750
Citation
Total:
3,275
Last 6 Year:
1,925
Last 6 Year/Total:
0.588
H-Index Rankings
University / Institution:
# 449
Country:
# 4,962
Region:
# 151,163
World:
# 417,681
H-Index
Total:
21
Last 6 Year:
16
Last 6 Year/Total:
0.762
i10 Index
Total:
31
Last 6 Year:
18
Last 6 Year/Total:
0.581
Citation
Total:
5,343
Last 6 Year:
2,438
Last 6 Year/Total:
0.456
Manfred Bruhn
Dienstleistungsmarketing
Relationship Marketing
Kommunikationspolitik
Qualitätsmanagement
Non-Profit-Marketing
H-Index Rankings
University / Institution:
# 276
Country:
# 5,075
Region:
# 156,083
World:
# 430,153
H-Index
Total:
21
Last 6 Year:
5
Last 6 Year/Total:
0.238
i10 Index
Total:
41
Last 6 Year:
5
Last 6 Year/Total:
0.122
Citation
Total:
1,994
Last 6 Year:
180
Last 6 Year/Total:
0.090
Angela Bearth
consumer behavior
behavior change
risk and benefit perception and acceptance of innovative technologies
nudging
H-Index Rankings
University / Institution:
# 887
Country:
# 5,079
Region:
# 156,186
World:
# 430,558
H-Index
Total:
20
Last 6 Year:
20
Last 6 Year/Total:
1.000
i10 Index
Total:
34
Last 6 Year:
31
Last 6 Year/Total:
0.912
Citation
Total:
1,848
Last 6 Year:
1,616
Last 6 Year/Total:
0.874
Marcel Paulssen
Relationship Marketing
Quality Perceptions
Brand Attachment
H-Index Rankings
University / Institution:
# 458
Country:
# 5,335
Region:
# 164,391
World:
# 454,756
H-Index
Total:
20
Last 6 Year:
13
Last 6 Year/Total:
0.650
i10 Index
Total:
27
Last 6 Year:
15
Last 6 Year/Total:
0.556
Citation
Total:
1,772
Last 6 Year:
771
Last 6 Year/Total:
0.435
H-Index Rankings
University / Institution:
# 10
Country:
# 5,681
Region:
# 176,265
World:
# 488,281
H-Index
Total:
19
Last 6 Year:
12
Last 6 Year/Total:
0.632
i10 Index
Total:
24
Last 6 Year:
13
Last 6 Year/Total:
0.542
Citation
Total:
3,439
Last 6 Year:
1,049
Last 6 Year/Total:
0.305
Claude Messner
consumer behavior
unconscious processes
social psychology
sustainability
social marketing
H-Index Rankings
University / Institution:
# 500
Country:
# 6,298
Region:
# 196,698
World:
# 548,655
H-Index
Total:
17
Last 6 Year:
14
Last 6 Year/Total:
0.824
i10 Index
Total:
21
Last 6 Year:
16
Last 6 Year/Total:
0.762
Citation
Total:
2,515
Last 6 Year:
907
Last 6 Year/Total:
0.361
H-Index Rankings
University / Institution:
# 1,194
Country:
# 6,594
Region:
# 208,355
World:
# 581,981
H-Index
Total:
16
Last 6 Year:
14
Last 6 Year/Total:
0.875
i10 Index
Total:
22
Last 6 Year:
19
Last 6 Year/Total:
0.864
Citation
Total:
2,420
Last 6 Year:
1,475
Last 6 Year/Total:
0.610
Martial Pasquier
marketing public
communication
management public
agences
H-Index Rankings
University / Institution:
# 582
Country:
# 6,742
Region:
# 214,615
World:
# 600,202
H-Index
Total:
16
Last 6 Year:
11
Last 6 Year/Total:
0.688
i10 Index
Total:
21
Last 6 Year:
12
Last 6 Year/Total:
0.571
Citation
Total:
2,710
Last 6 Year:
1,164
Last 6 Year/Total:
0.430
Antonia Albani
Service Innovation
Service Science
Enterprise Engineering
H-Index Rankings
University / Institution:
# 78
Country:
# 6,803
Region:
# 218,331
World:
# 609,429
H-Index
Total:
16
Last 6 Year:
7
Last 6 Year/Total:
0.438
i10 Index
Total:
22
Last 6 Year:
6
Last 6 Year/Total:
0.273
Citation
Total:
994
Last 6 Year:
212
Last 6 Year/Total:
0.213
H-Index Rankings
University / Institution:
# 604
Country:
# 7,065
Region:
# 225,524
World:
# 632,869
H-Index
Total:
15
Last 6 Year:
12
Last 6 Year/Total:
0.800
i10 Index
Total:
21
Last 6 Year:
12
Last 6 Year/Total:
0.571
Citation
Total:
2,818
Last 6 Year:
1,721
Last 6 Year/Total:
0.611
Reto Hofstetter
Digital Marketing
User-generated content
Social Media
AI
NFTs
H-Index Rankings
University / Institution:
# 13
Country:
# 7,088
Region:
# 226,656
World:
# 636,137
H-Index
Total:
15
Last 6 Year:
12
Last 6 Year/Total:
0.800
i10 Index
Total:
17
Last 6 Year:
14
Last 6 Year/Total:
0.824
Citation
Total:
1,612
Last 6 Year:
1,024
Last 6 Year/Total:
0.635
Sabrina Stöckli
Behavioral Change
Social Marketing
Environmental Psychology
Health Psychology
Social Influence
H-Index Rankings
University / Institution:
# 551
Country:
# 7,261
Region:
# 235,100
World:
# 659,208
H-Index
Total:
14
Last 6 Year:
14
Last 6 Year/Total:
1.000
i10 Index
Total:
16
Last 6 Year:
16
Last 6 Year/Total:
1.000
Citation
Total:
1,289
Last 6 Year:
1,241
Last 6 Year/Total:
0.963
Lam Son Lê
Enterprise Computing
Business Intelligence
Business Processes
Digital Twins
Web3
H-Index Rankings
University / Institution:
# 826
Country:
# 7,615
Region:
# 247,774
World:
# 697,088
H-Index
Total:
14
Last 6 Year:
8
Last 6 Year/Total:
0.571
i10 Index
Total:
21
Last 6 Year:
5
Last 6 Year/Total:
0.238
Citation
Total:
887
Last 6 Year:
232
Last 6 Year/Total:
0.262
Valéry Bezençon
Transformative Consumer Research
Behavior Change
Social Marketing
sustainable Product Marketing
H-Index Rankings
University / Institution:
# 90
Country:
# 7,859
Region:
# 254,741
World:
# 718,606
H-Index
Total:
13
Last 6 Year:
12
Last 6 Year/Total:
0.923
i10 Index
Total:
14
Last 6 Year:
12
Last 6 Year/Total:
0.857
Citation
Total:
760
Last 6 Year:
450
Last 6 Year/Total:
0.592
Markus Christen
Marketing Strategy
Information Economics
Behavioural Economics
H-Index Rankings
University / Institution:
# 707
Country:
# 8,491
Region:
# 278,888
World:
# 789,815
H-Index
Total:
12
Last 6 Year:
9
Last 6 Year/Total:
0.750
i10 Index
Total:
12
Last 6 Year:
9
Last 6 Year/Total:
0.750
Citation
Total:
2,240
Last 6 Year:
761
Last 6 Year/Total:
0.340
Amit Joshi
Marketing Strategy
Digital Marketing
Motion Picture Industry
Marketing ROI
Social Media
H-Index Rankings
University / Institution:
# 21
Country:
# 8,846
Region:
# 291,063
World:
# 825,606
H-Index
Total:
11
Last 6 Year:
10
Last 6 Year/Total:
0.909
i10 Index
Total:
11
Last 6 Year:
10
Last 6 Year/Total:
0.909
Citation
Total:
2,052
Last 6 Year:
1,153
Last 6 Year/Total:
0.562
H-Index Rankings
University / Institution:
# 36
Country:
# 9,051
Region:
# 300,382
World:
# 851,758
H-Index
Total:
11
Last 6 Year:
7
Last 6 Year/Total:
0.636
i10 Index
Total:
11
Last 6 Year:
7
Last 6 Year/Total:
0.636
Citation
Total:
551
Last 6 Year:
235
Last 6 Year/Total:
0.426
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H-Index Rankings
University / Institution:
# 16
Country:
# 9,365
Region:
# 311,429
World:
# 886,544
H-Index
Total:
10
Last 6 Year:
9
Last 6 Year/Total:
0.900
i10 Index
Total:
10
Last 6 Year:
8
Last 6 Year/Total:
0.800
Citation
Total:
268
Last 6 Year:
198
Last 6 Year/Total:
0.739
H-Index Rankings
University / Institution:
# 629
Country:
# 9,683
Region:
# 326,656
World:
# 932,580
H-Index
Total:
9
Last 6 Year:
8
Last 6 Year/Total:
0.889
i10 Index
Total:
9
Last 6 Year:
8
Last 6 Year/Total:
0.889
Citation
Total:
3,633
Last 6 Year:
2,394
Last 6 Year/Total:
0.659
Emanuele Mele
Digital marketing
online communication
cultural differences
social media
H-Index Rankings
University / Institution:
# 51
Country:
# 9,757
Region:
# 329,256
World:
# 941,305
H-Index
Total:
9
Last 6 Year:
8
Last 6 Year/Total:
0.889
i10 Index
Total:
9
Last 6 Year:
8
Last 6 Year/Total:
0.889
Citation
Total:
208
Last 6 Year:
183
Last 6 Year/Total:
0.880
Francine Espinoza Petersen
Consumer Emotions
Well-Being
Indulgent Consumption
Sustainable/Pro-Social Behavior
Self-Regulation
H-Index Rankings
University / Institution:
# 794
Country:
# 9,787
Region:
# 330,539
World:
# 945,850
H-Index
Total:
9
Last 6 Year:
8
Last 6 Year/Total:
0.889
i10 Index
Total:
7
Last 6 Year:
5
Last 6 Year/Total:
0.714
Citation
Total:
465
Last 6 Year:
213
Last 6 Year/Total:
0.458
Giulia Miniero
experiential marketing
branding
advertising
sustainable consumption
H-Index Rankings
University / Institution:
# 2
Country:
# 9,813
Region:
# 331,556
World:
# 949,467
H-Index
Total:
9
Last 6 Year:
7
Last 6 Year/Total:
0.778
i10 Index
Total:
9
Last 6 Year:
7
Last 6 Year/Total:
0.778
Citation
Total:
446
Last 6 Year:
291
Last 6 Year/Total:
0.652
Sven Feurer
Marketing Really New Products
Technology Acceptance & Use
Pricing
Healthy/Sustainable Consumption
H-Index Rankings
University / Institution:
# 51
Country:
# 10,042
Region:
# 343,097
World:
# 983,182
H-Index
Total:
8
Last 6 Year:
8
Last 6 Year/Total:
1.000
i10 Index
Total:
7
Last 6 Year:
7
Last 6 Year/Total:
1.000
Citation
Total:
419
Last 6 Year:
344
Last 6 Year/Total:
0.821
Zhao Yang
people analytics
network science
marketing
consumer behaviour
H-Index Rankings
University / Institution:
# 965
Country:
# 10,065
Region:
# 344,434
World:
# 988,477
H-Index
Total:
8
Last 6 Year:
8
Last 6 Year/Total:
1.000
i10 Index
Total:
6
Last 6 Year:
6
Last 6 Year/Total:
1.000
Citation
Total:
1,040
Last 6 Year:
887
Last 6 Year/Total:
0.853
Thomas Fischer
Service management
service business development
business model innovation
H-Index Rankings
University / Institution:
# 111
Country:
# 10,263
Region:
# 355,826
World:
# 1,024,662
H-Index
Total:
8
Last 6 Year:
4
Last 6 Year/Total:
0.500
i10 Index
Total:
8
Last 6 Year:
3
Last 6 Year/Total:
0.375
Citation
Total:
685
Last 6 Year:
289
Last 6 Year/Total:
0.422
H-Index Rankings
University / Institution:
# 852
Country:
# 10,558
Region:
# 369,484
World:
# 1,074,451
H-Index
Total:
7
Last 6 Year:
5
Last 6 Year/Total:
0.714
i10 Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
Citation
Total:
430
Last 6 Year:
233
Last 6 Year/Total:
0.542
Alex Mari
Digital Marketing
AI
Voice Assistants
Voice Commerce
H-Index Rankings
University / Institution:
# 999
Country:
# 10,571
Region:
# 370,698
World:
# 1,077,902
H-Index
Total:
7
Last 6 Year:
5
Last 6 Year/Total:
0.714
i10 Index
Total:
5
Last 6 Year:
4
Last 6 Year/Total:
0.800
Citation
Total:
211
Last 6 Year:
190
Last 6 Year/Total:
0.900
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Subject Rankings, University Subject Rankings, Citiation Rankings, i10 Productivity Rankings, Country Rankings, Detailed analyses of universities

H-Index Rankings
University / Institution:
# 165
Country:
# 10,772
Region:
# 382,457
World:
# 1,120,095
H-Index
Total:
6
Last 6 Year:
6
Last 6 Year/Total:
1.000
i10 Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
Citation
Total:
154
Last 6 Year:
140
Last 6 Year/Total:
0.909
H-Index Rankings
University / Institution:
# 2
Country:
# 10,777
Region:
# 382,740
World:
# 1,121,638
H-Index
Total:
6
Last 6 Year:
6
Last 6 Year/Total:
1.000
i10 Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
Citation
Total:
68
Last 6 Year:
68
Last 6 Year/Total:
1.000
Anne Scherer
marketing
consumer behavior
technology
digital transformation
H-Index Rankings
University / Institution:
# 1,019
Country:
# 10,781
Region:
# 382,950
World:
# 1,122,737
H-Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
i10 Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
Citation
Total:
611
Last 6 Year:
432
Last 6 Year/Total:
0.707
H-Index Rankings
University / Institution:
# 673
Country:
# 10,793
Region:
# 383,492
World:
# 1,124,765
H-Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
i10 Index
Total:
5
Last 6 Year:
4
Last 6 Year/Total:
0.800
Citation
Total:
2,719
Last 6 Year:
1,584
Last 6 Year/Total:
0.583
Katharina Rege (Née Hellwig)
Consumer Research
Sharing
Sharing Economy
Peer-to-Peer Consumption
Materialism
H-Index Rankings
University / Institution:
# 870
Country:
# 10,804
Region:
# 383,685
World:
# 1,125,589
H-Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
i10 Index
Total:
5
Last 6 Year:
4
Last 6 Year/Total:
0.800
Citation
Total:
412
Last 6 Year:
290
Last 6 Year/Total:
0.704
H-Index Rankings
University / Institution:
# 169
Country:
# 10,833
Region:
# 385,403
World:
# 1,131,898
H-Index
Total:
6
Last 6 Year:
5
Last 6 Year/Total:
0.833
i10 Index
Total:
4
Last 6 Year:
1
Last 6 Year/Total:
0.250
Citation
Total:
159
Last 6 Year:
86
Last 6 Year/Total:
0.541
H-Index Rankings
University / Institution:
# 41
Country:
# 10,893
Region:
# 393,147
World:
# 1,154,067
H-Index
Total:
6
Last 6 Year:
2
Last 6 Year/Total:
0.333
i10 Index
Total:
6
Last 6 Year:
0
Last 6 Year/Total:
0.000
Citation
Total:
126
Last 6 Year:
15
Last 6 Year/Total:
0.119
Maria Lagomarsino
Marketing
Consumer Psychology
Environmental Psychology
Energy
H-Index Rankings
University / Institution:
# 599
Country:
# 10,955
Region:
# 395,352
World:
# 1,162,436
H-Index
Total:
5
Last 6 Year:
5
Last 6 Year/Total:
1.000
i10 Index
Total:
5
Last 6 Year:
5
Last 6 Year/Total:
1.000
Citation
Total:
94
Last 6 Year:
93
Last 6 Year/Total:
0.989
H-Index Rankings
University / Institution:
# 57
Country:
# 10,978
Region:
# 396,157
World:
# 1,165,617
H-Index
Total:
5
Last 6 Year:
5
Last 6 Year/Total:
1.000
i10 Index
Total:
4
Last 6 Year:
4
Last 6 Year/Total:
1.000
Citation
Total:
204
Last 6 Year:
204
Last 6 Year/Total:
1.000
Ludwig Dierks
Market Design
Artificial Intelligence
Operations Research
H-Index Rankings
University / Institution:
# 1,040
Country:
# 11,061
Region:
# 400,955
World:
# 1,188,903
H-Index
Total:
5
Last 6 Year:
5
Last 6 Year/Total:
1.000
i10 Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
Citation
Total:
80
Last 6 Year:
76
Last 6 Year/Total:
0.950
AD Scientific Index - World Scientists Rankings - 2024 H INDEX i10 INDEX CITATION
University /
Institution
Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
9 1,469 30,945 86,781
Switzerland Universität Saint Gallen Universität Saint Gallen Business & Management / Marketing

Marketing | Consumer Behavior | Innovation | Brand Management |

48 21 0.438 142 38 0.268 9,955 2,114 0.212
6 1,614 34,993 97,926
Switzerland Fachhochschule Nordwestschweiz Fachhochschule Nordwestschweiz Business & Management / Marketing

visual impairment | deafblindness | quality of life | health psychology | social psychology |

45 36 0.800 59 50 0.847 8,365 5,092 0.609
421 2,065 48,734 135,030
Switzerland Eidgenössische Technische Hochschule ETH Zürich Eidgenössische Technische Hochschule ETH Zürich Business & Management / Marketing

39 33 0.846 77 60 0.779 8,789 4,647 0.529
63 2,620 66,545 183,111
Switzerland Université de Fribourg Université de Fribourg Business & Management / Marketing

Services Marketing |

34 25 0.735 50 41 0.820 6,636 2,564 0.386
417 3,478 96,413 264,731
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

Retailing | Pricing | Food Waste |

28 20 0.714 50 26 0.520 4,282 1,528 0.357
42 3,492 96,809 265,725
Switzerland Universität Saint Gallen Universität Saint Gallen Business & Management / Marketing

Retailing | Marketing | Consumer Behavior |

28 19 0.679 59 22 0.373 3,930 1,945 0.495
3 3,794 107,749 295,713
Switzerland Swiss Paraplegic Research Swiss Paraplegic Research Business & Management / Marketing

communication | persuasion | infodemic | social marketing | critical thinking |

26 21 0.808 72 47 0.653 2,672 1,607 0.601
480 4,037 116,800 320,611
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

human values | social influence | predictive social analytics | social networks | community dynamics |

25 18 0.720 42 26 0.619 7,702 3,625 0.471
500 4,209 123,083 338,155
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

Market Design | Algorithmic Game Theory | Economics and Computation | Mechanism Design | Artificial Intelligence |

24 19 0.792 53 33 0.623 2,050 1,041 0.508
372 4,247 124,412 341,642
Switzerland Universität Bern Universität Bern Business & Management / Marketing

Business Excellence | Market Orientation | Brands | Price Management | Luxury Marketing |

24 18 0.750 35 21 0.600 10,741 3,619 0.337
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52 4,566 136,806 375,347
Switzerland Universität Saint Gallen Universität Saint Gallen Business & Management / Marketing

Customer Centricity | Customer Experience Management | Omnichannel Multichannel | Marketing Transformation | Go To Market Strategies |

23 9 0.391 54 9 0.167 3,151 1,332 0.423
263 4,759 143,554 395,251
Switzerland Universität Basel Universität Basel Business & Management / Marketing

22 15 0.682 25 20 0.800 3,991 1,030 0.258
68 4,894 148,782 410,838
Switzerland Università della Svizzera Italiana Lugano Università della Svizzera Italiana Lugano Business & Management / Marketing

Consumer behavior | branding | ethnography |

21 18 0.857 32 24 0.750 3,275 1,925 0.588
449 4,962 151,163 417,681
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

marketing | branding | consumer behavior |

21 16 0.762 31 18 0.581 5,343 2,438 0.456
276 5,075 156,083 430,153
Switzerland Universität Basel Universität Basel Business & Management / Marketing

Dienstleistungsmarketing | Relationship Marketing | Kommunikationspolitik | Qualitätsmanagement | Non-Profit-Marketing |

21 5 0.238 41 5 0.122 1,994 180 0.090
887 5,079 156,186 430,558
Switzerland Eidgenössische Technische Hochschule ETH Zürich Eidgenössische Technische Hochschule ETH Zürich Business & Management / Marketing

consumer behavior | behavior change | risk and benefit perception and acceptance of innovative technologies | nudging |

20 20 1.000 34 31 0.912 1,848 1,616 0.874
458 5,335 164,391 454,756
Switzerland Université de Geneve Université de Geneve Business & Management / Marketing

Relationship Marketing | Quality Perceptions | Brand Attachment |

20 13 0.650 27 15 0.556 1,772 771 0.435
10 5,681 176,265 488,281
Switzerland International Institute for Management Development International Institute for Management Development Business & Management / Marketing

Marketing | Customer | Innovation | Service |

19 12 0.632 24 13 0.542 3,439 1,049 0.305
500 6,298 196,698 548,655
Switzerland Universität Bern Universität Bern Business & Management / Marketing

consumer behavior | unconscious processes | social psychology | sustainability | social marketing |

17 14 0.824 21 16 0.762 2,515 907 0.361
1,194 6,594 208,355 581,981
Switzerland Eidgenössische Technische Hochschule ETH Zürich Eidgenössische Technische Hochschule ETH Zürich Business & Management / Marketing

Social Media Marketing | Applied Machine Learning | Business Analytics |

16 14 0.875 22 19 0.864 2,420 1,475 0.610
582 6,742 214,615 600,202
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

marketing public | communication | management public | agences |

16 11 0.688 21 12 0.571 2,710 1,164 0.430
78 6,803 218,331 609,429
Switzerland Universität Saint Gallen Universität Saint Gallen Business & Management / Marketing

Service Innovation | Service Science | Enterprise Engineering |

16 7 0.438 22 6 0.273 994 212 0.213
604 7,065 225,524 632,869
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

Marketing | Leadership |

15 12 0.800 21 12 0.571 2,818 1,721 0.611
13 7,088 226,656 636,137
Switzerland Universität Luzern Universität Luzern Business & Management / Marketing

Digital Marketing | User-generated content | Social Media | AI | NFTs |

15 12 0.800 17 14 0.824 1,612 1,024 0.635
551 7,261 235,100 659,208
Switzerland Universität Bern Universität Bern Business & Management / Marketing

Behavioral Change | Social Marketing | Environmental Psychology | Health Psychology | Social Influence |

14 14 1.000 16 16 1.000 1,289 1,241 0.963
826 7,615 247,774 697,088
Switzerland École Polytechnique Fédérale de Lausanne École Polytechnique Fédérale de Lausanne Business & Management / Marketing

Enterprise Computing | Business Intelligence | Business Processes | Digital Twins | Web3 |

14 8 0.571 21 5 0.238 887 232 0.262
90 7,859 254,741 718,606
Switzerland Université de Neuchâtel Université de Neuchâtel Business & Management / Marketing

Transformative Consumer Research | Behavior Change | Social Marketing | sustainable Product Marketing |

13 12 0.923 14 12 0.857 760 450 0.592
707 8,491 278,888 789,815
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

Marketing Strategy | Information Economics | Behavioural Economics |

12 9 0.750 12 9 0.750 2,240 761 0.340
21 8,846 291,063 825,606
Switzerland International Institute for Management Development International Institute for Management Development Business & Management / Marketing

Marketing Strategy | Digital Marketing | Motion Picture Industry | Marketing ROI | Social Media |

11 10 0.909 11 10 0.909 2,052 1,153 0.562
36 9,051 300,382 851,758
Switzerland Hochschule Luzern Hochschule Luzern Business & Management / Marketing

Onlinemarketing | E-Tourism |

11 7 0.636 11 7 0.636 551 235 0.426
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16 9,365 311,429 886,544
Switzerland Ostschweizer Fachhochschule OST Ostschweizer Fachhochschule OST Business & Management / Marketing

Services Marketing | Employer Branding |

10 9 0.900 10 8 0.800 268 198 0.739
629 9,683 326,656 932,580
Switzerland Universität Bern Universität Bern Business & Management / Marketing

Marketing |

9 8 0.889 9 8 0.889 3,633 2,394 0.659
51 9,757 329,256 941,305
Switzerland Haute École Valaisanne Haute École Valaisanne Business & Management / Marketing

Digital marketing | online communication | cultural differences | social media |

9 8 0.889 9 8 0.889 208 183 0.880
794 9,787 330,539 945,850
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

Consumer Emotions | Well-Being | Indulgent Consumption | Sustainable/Pro-Social Behavior | Self-Regulation |

9 8 0.889 7 5 0.714 465 213 0.458
2 9,813 331,556 949,467
Switzerland Franklin University Switzerland Franklin University Switzerland Business & Management / Marketing

experiential marketing | branding | advertising | sustainable consumption |

9 7 0.778 9 7 0.778 446 291 0.652
51 10,042 343,097 983,182
Switzerland BFH Berner Fachhochschule BFH Berner Fachhochschule Business & Management / Marketing

Marketing Really New Products | Technology Acceptance & Use | Pricing | Healthy/Sustainable Consumption |

8 8 1.000 7 7 1.000 419 344 0.821
965 10,065 344,434 988,477
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

people analytics | network science | marketing | consumer behaviour |

8 8 1.000 6 6 1.000 1,040 887 0.853
111 10,263 355,826 1,024,662
Switzerland Universität Saint Gallen Universität Saint Gallen Business & Management / Marketing

Service management | service business development | business model innovation |

8 4 0.500 8 3 0.375 685 289 0.422
852 10,558 369,484 1,074,451
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

Digital marketing |

7 5 0.714 6 5 0.833 430 233 0.542
999 10,571 370,698 1,077,902
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

Digital Marketing | AI | Voice Assistants | Voice Commerce |

7 5 0.714 5 4 0.800 211 190 0.900
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165 10,772 382,457 1,120,095
Switzerland Zurcher Hochschule für Angewandte Wissenschaften Zurcher Hochschule für Angewandte Wissenschaften Business & Management / Marketing

digital marketing | artificial intelligence | design thinking |

6 6 1.000 2 2 1.000 154 140 0.909
2 10,777 382,740 1,121,638
Switzerland SBS Swiss Business School Zürich SBS Swiss Business School Zürich Business & Management / Marketing

change management | political science | strategy and marketing |

6 6 1.000 2 2 1.000 68 68 1.000
1,019 10,781 382,950 1,122,737
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

marketing | consumer behavior | technology | digital transformation |

6 5 0.833 6 5 0.833 611 432 0.707
673 10,793 383,492 1,124,765
Switzerland Universität Bern Universität Bern Business & Management / Marketing

Marketing | Branding | Customer Relationship Management |

6 5 0.833 5 4 0.800 2,719 1,584 0.583
870 10,804 383,685 1,125,589
Switzerland Université de Lausanne Université de Lausanne Business & Management / Marketing

Consumer Research | Sharing | Sharing Economy | Peer-to-Peer Consumption | Materialism |

6 5 0.833 5 4 0.800 412 290 0.704
169 10,833 385,403 1,131,898
Switzerland Zurcher Hochschule für Angewandte Wissenschaften Zurcher Hochschule für Angewandte Wissenschaften Business & Management / Marketing

Marketing | Data-based Marketing | CRM | Customer Management |

6 5 0.833 4 1 0.250 159 86 0.541
41 10,893 393,147 1,154,067
Switzerland Haute École d'Ingénierie et de Gestion du Canton de Vaud Haute École d'Ingénierie et de Gestion du Canton de Vaud Business & Management / Marketing

marketing digital | commerce électronique | technologies marketing |

6 2 0.333 6 0 0.000 126 15 0.119
599 10,955 395,352 1,162,436
Switzerland Universität Basel Universität Basel Business & Management / Marketing

Marketing | Consumer Psychology | Environmental Psychology | Energy |

5 5 1.000 5 5 1.000 94 93 0.989
57 10,978 396,157 1,165,617
Switzerland Scuola Universitaria Professionale della Svizzera Italiana Scuola Universitaria Professionale della Svizzera Italiana Business & Management / Marketing

marketing | digital fashion | eCommerce | social media | communication |

5 5 1.000 4 4 1.000 204 204 1.000
1,040 11,061 400,955 1,188,903
Switzerland Universität Zürich Universität Zürich Business & Management / Marketing

Market Design | Artificial Intelligence | Operations Research |

5 5 1.000 2 2 1.000 80 76 0.950