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Ana Isabel Lopes

Ana Isabel Lopes

VU University of Amsterdam - Amsterdam / Netherlands
Business & Management / Business Administration
AD Scientific Index ID: 5638411
Vrije Universiteit Amsterdam
person_outline Ana Isabel Lopes's MOST POPULAR ARTICLES
1-) Managerial response strategies to eWOM: A framework and research agenda for webcare Tourism Management 98, 104739, 2023
2-) Which cues influence the perceived usefulness and credibility of an online review? A conjoint analysis Online Information Review, 2020
3-) Valence and Attribute Repetition in Negative Sets of Online Reviews: (When) can Positive Reviews Overcome Negative Ones? Journal of Electronic Commerce Research 23 (1), 1-12, 2022
4-) Estudar a notoriedade das marcas: o caso de uma multinacional em Portugal XII Congresso Internacional Ibercom, Faculdade de Ciências da Comunicação …, 2013
5-) The role of well‐being in consumer's responses to personalized advertising on social media Psychology & Marketing 41 (6), 1206-1222, 2024