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Andriy Kovalenko

Andriy Kovalenko

Toi Ohomai Institute of Technology - Tauranga / New Zealand
Business & Management / Marketing
AD Scientific Index ID: 4793644
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person_outline Andriy Kovalenko's MOST POPULAR ARTICLES
1-) Older Adults Shopping Online: A Fad or a Trend? The impact of COVID-19 on e-commerce, 67-80, 2021
2-) Seeking Corporate Legitimacy in Times of War Journal of Public Policy & Marketing 44 (1), 81-99, 2024
3-) Student preferences for slogans of higher-education institutions Corporate Communications: An International Journal 24 (4), 653-669, 2019
4-) Risky products in movies: a special type of the embedded message requiring special treatment? International Journal of Nonprofit and Voluntary Sector Marketing 17 (4 …, 2012
5-) The challenges of facilitating critical thinking among culturally diverse student populations The internationalization of higher education: concepts, cases, and …, 2023