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Atri Sengupta

Atri Sengupta

Indian Institute of Management IIM Sambalpur - Odisha / India
Business & Management / Decision Science and Operations Management
AD Scientific Index ID: 2002433
भारतीय प्रबंधन संस्थान
person_outline Atri Sengupta's MOST POPULAR ARTICLES
1-) Value proposition framework: implications for employer branding Decision 42 (3), 307-323, 2015
2-) Developing performance-linked competency model: a tool for competitive advantage International Journal of Organizational Analysis 21 (4), 504-527, 2013
3-) Responsible Leadership and the reflective CEO: Resolving stakeholder conflict by imagining what could be done Journal of Business Ethics (FT 50), 2021
4-) A dual-pathway model of knowledge exchange: linking human and psychosocial capital with prosocial knowledge effectiveness Journal of Knowledge Management 23 (5), 889-914, 2019
5-) Measuring the impact of brand-celebrity personality congruence on purchase intention Journal of Marketing Communications 23 (5), 493-512, 2017