Brendan McSweeney

Royal Holloway University of London - Egham / United Kingdom

Business & Management / Business Administration

AD Scientific Index ID: 4359486

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Royal Holloway University of London

Brendan McSweeney's MOST POPULAR ARTICLES

1-) Hofstede’s model of national cultural differences and their consequences: A triumph of faith-a failure of analysis Human Relations 55 (1), 89-118, 2002

2-) The essentials of scholarship: A reply to Geert Hofstede Human relations 55 (11), 1363-1372, 2002

3-) Dynamic diversity: Variety and variation within countries Organization Studies 30 (9), 933-957, 2009

4-) Are we living in a post‐bureaucratic epoch? Journal of organizational change management 19 (1), 22-37, 2006

5-) Fashion founded on a flaw: The ecological mono-deterministic fallacy of Hofstede, GLOBE and followers International Marketing Review, 2013

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