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Hitesh Sharma

Hitesh Sharma

Indian Institute of Management Rohtak - Rohtak / India
Business & Management / Marketing
AD Scientific Index ID: 5218234
भारतीय प्रबन्धन संस्थान, रोहतक
person_outline Hitesh Sharma's MOST POPULAR ARTICLES
1-) Role of personal values on revisiting green hotels: A hierarchical value map approach Tourism Recreation Research 49 (4), 854-874, 2024
2-) Privacy concerns in tourism: a systematic literature review using machine learning approach and bibliometric analysis Tourism Review 79 (5), 1105-1125, 2024
3-) Does humanizing help? Exploring the role of anthropomorphism and privacy concerns in shoppers adoption of voice-commerce Marketing Intelligence & Planning, 2025