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Moniek Buijzen

Moniek Buijzen

Erasmus University - Rotterdam / Netherlands
Business & Management / Communications and Media Studies
AD Scientific Index ID: 4703350
Erasmus Universiteit
person_outline Moniek Buijzen's MOST POPULAR ARTICLES
1-) Reconsidering advertising literacy as a defense against advertising effects Media psychology 14 (4), 333-354, 2011
2-) Developing a typology of humor in audiovisual media Media psychology 6 (2), 147-167, 2004
3-) Parental mediation of undesired advertising effects Journal of Broadcasting & Electronic Media 49 (2), 153-165, 2005
4-) Introducing the PCMC model: An investigative framework for young people's processing of commercialized media content Communication Theory 20 (4), 427-450, 2010
5-) The effects of television advertising on materialism, parent–child conflict, and unhappiness: A review of research Journal of applied developmental psychology 24 (4), 437-456, 2003