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Muhammad Q Siddiqui

Muhammad Q Siddiqui

Ajman University - Ajman / United Arab Emirates
Business & Management / Business Administration
AD Scientific Index ID: 5264591
جامعة عجمان
person_outline Muhammad Q Siddiqui's MOST POPULAR ARTICLES
1-) Does SMS advertising still have relevance to increase consumer purchase intention? A hybrid PLS-SEM-neural network modelling approach Computers in Human Behavior 124, 106919, 2021
2-) Modelling the inhibitors of cold supply chain using fuzzy interpretive structural modeling and fuzzy MICMAC analysis Plos One 16 (4), e0249046, 2021
3-) Analysis of influential factors on consumer buying behavior of youngster towards branded products: evidence from Karachi KASBIT Business Journal 5 (1), 56-61, 2012
4-) Antecedents of mobile advertising value: a precedence analysis using the hybrid RIDIT-GRA approach Journal of Indian Business Research 14 (2), 108-124, 2022
5-) A Study to Observe Factors of Internal Marketing and its Impact on Employees’ Job Satisfaction: Evidence from Karachi Pharmaceutical Industry Kasbit Business Journal 5, 40-47, 2012