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Musnaini

Musnaini

Universitas Jambi - Jambi / Indonesia
Business & Management / Strategic Management
AD Scientific Index ID: 4975823
Jambi University
person_outline Musnaini's MOST POPULAR ARTICLES
1-) The effect of social media marketing on brand trust, brand equity and brand loyalty International Journal of Data and Network Science 6 (3), 961-972, 2022
2-) Digitalisasi umkm Penerbit Insan Cendikia Mandiri, 2020
3-) Digital Marketing
4-) Blended learning suatu panduan Penerbit Insan Cendekia Mandiri, 2020
5-) Effect of hedonic value and consumer knowledge on buying intention for luxury brand counterfeit products International Journal of Business and Globalisation 19 (4), 497-511, 2017