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Nguyen, Le

Nguyen, Le

Industrial University of Ho Chi Minh City - Ho Chi Minh City / Vietnam
Others
AD Scientific Index ID: 6112322
Đại học Công nghiệp Hồ Chí Minh Thành phố
person_outline Nguyen, Le's MOST POPULAR ARTICLES
1-) Stimulation of Purchase Behavior Toward Biodegradable Bags: The Role of Green Skepticism Emerging Science Journal 8 (3), 855-874, 2024
2-) Marketing Stimuli and Impulse Buying: The Role of Traits, Reviews and Motives Journal of Promotion Management 31 (1), 96-124, 2025
3-) Greenwashing and the purchase behavior toward electric motorbikes: The role of eco-literacy Journal of Marketing Communications, 1-31, 2024
4-) The Moderating Role of Trust in the Adoption of Self-Service Payment Systems by Consumers Journal of Organizations, Technology and Entrepreneurship 2 (2), 65-83, 2024
5-) Impact of emotional perceptions and social influences on green consumption practices in Vietnam Challenges in Sustainability 12 (1), 34-51, 2024