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Pedro S. Coelho

Pedro S. Coelho

Universidade Nova de Lisboa - Lisboa / Portugal
Others
AD Scientific Index ID: 4989369
NOVA University Lisbon
person_outline Pedro S. Coelho's MOST POPULAR ARTICLES
1-) The role of communication and trust in explaining customer loyalty: An extension to the ECSI model European journal of marketing 38 (9-10), 1272-1293, 2004
2-) Towards business intelligence systems success: Effects of maturity and culture on analytical decision making Decision support systems 54 (1), 729-739, 2012
3-) Creating customer loyalty through service customization European Journal of Marketing 46 (3/4), 331-356, 2012
4-) Service personalization and loyalty Journal of services marketing 20 (6), 391-403, 2006
5-) Service personalization and loyaltyD Ball, PS Coelho, MJ VilaresJournal of services marketing 20 (6), 391-403, 20066652006