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Pinaki Dasgupta

Pinaki Dasgupta

International Management Institute New Delhi - New Delhi / India
Business & Management / Marketing
AD Scientific Index ID: 4783898
अंतर्राष्ट्रीय प्रबंधन संस्थान नई दिल्ली
person_outline Pinaki Dasgupta's MOST POPULAR ARTICLES
1-) Marketing to children: a planning framework Young consumers 10 (3), 180-187, 2009
2-) Branding in small and medium enterprises: A conceptual model to manage branding initiatives 11th International Conference of the Society for Global Business & Economic …, 2009
3-) Evaluation of Revenue Model for Social Networking Sites and Implications. Journal of Marketing & Communication 9 (2), 2013
4-) Association between sourcing issues and logistics performance variables in apparel exports: An empirical analysis of sourcing intermediaries Global Business Transcendence: International Perspectives Across Developed …, 2014
5-) Defining bengali cuisine: the culinary difference between West Bengal and Bangladesh Two Bengals: A comparative development narrative of Bangladesh and West …, 2023