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Rui Silva

Rui Silva

Universidade de Tras os Montes e Alto Douro - Vila Real / Portugal
Economics & Econometrics / Accounting & Finance
AD Scientific Index ID: 4455205
University of Trás-os-Montes and Alto Douro
person_outline Rui Silva's MOST POPULAR ARTICLES
1-) Trust and loyalty in building the brand relationship with the customer: empirical analysis in a retail chain in northern Brazil Journal of Open Innovation: Technology, Market, and Complexity 8 (3), 109, 2022
2-) Activity-based costing (ABC) and its implication for open innovation Journal of Open Innovation: Technology, Market, and Complexity 7 (1), 41, 2021
3-) Gamification in Management Education: A Systematic Literature Review Brazilian Administration Review 16 (http://www.scielo.br/scielo.php?script=s), 2019
4-) Play it again: how game-based learning improves flow in Accounting and Marketing education Accounting Education, 24, 2019
5-) COVID 19 and the business management crisis: An empirical study in SMEs Sustainability 13 (11), 5912, 2021