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Samithamby Senthilnathan

Samithamby Senthilnathan

Eastern University of Sri Lanka - Batticaloa / Sri Lanka
Economics & Econometrics / Accounting & Finance
AD Scientific Index ID: 4317114
නැගෙනහිර විශ්ව විද්‍යාලය, ශ්‍රී ලංකාව
person_outline Samithamby Senthilnathan's MOST POPULAR ARTICLES
1-) Usefulness of correlation analysis Available at SSRN 3416918, 2019
2-) The relationship of brand equity to purchase intention IUP Journal of Marketing Management, May, 2012
3-) Mediating role of employee green behavior towards sustainability performance of banks Malsha, KPPHGN, Arulrajah, AA, & Senthilnathan, S.(2020). Mediating role of …, 2020
4-) Relationship between tourism and economic growth in Sri Lanka Published as the 7th chapter of a book entitled “Economic Issues in Sri …, 2014
5-) Customer satisfaction in terms of physical evidence and employee interaction The IUP Journal of Marketing Management, XI (3) 2012, 7-24, 2011