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Seung Hee Lee

Seung Hee Lee

Southern Illinois University Carbondale - Carbondale / United States
Engineering & Technology / Textile Engineering
AD Scientific Index ID: 1648670
Southern Illinois University Carbondale
person_outline Seung Hee Lee's MOST POPULAR ARTICLES
1-) Hybrid car purchase intentions: a cross‐cultural analysis Journal of consumer marketing 27 (2), 96-103, 2010
2-) Buy genuine luxury fashion products or counterfeits? Advances in consumer research 36, 2009
3-) Cross‐cultural comparisons of appearance self‐schema, body image, self‐esteem, and dieting behavior between Korean and US women Family and Consumer Sciences Research Journal 34 (4), 350-365, 2006
4-) Materialism, fashion consumers and gender: A cross‐cultural study International Journal of Consumer Studies 35 (1), 50-57, 2011
5-) Implementation of artificial intelligence in fashion: Are consumers ready? Clothing and Textiles Research Journal 38 (1), 3-18, 2020