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shaojing sun

shaojing sun

Fudan University - Shanghai / China
Business & Management / Communications and Media Studies
AD Scientific Index ID: 708919
复旦大学
person_outline shaojing sun's MOST POPULAR ARTICLES
1-) Examining the role of beliefs and attitudes in online advertising: A comparison between the USA and Romania International Marketing Review 27 (1), 87-107, 2010
2-) Assessing beliefs, attitudes, and behavioral responses toward online advertising in three countries International business review 19 (4), 333-344, 2010
3-) Meta-analysis of gender differences in body appreciation Body image 33, 90-100, 2020
4-) Examining beliefs and attitudes toward online advertising among Chinese consumers Direct Marketing: An International Journal 3 (1), 52-66, 2009
5-) The role of motivation and media involvement in explaining internet dependency Journal of Broadcasting & Electronic Media 52 (3), 408-431, 2008