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Subrata Chattopadhyay

Subrata Chattopadhyay

University of Engineering & Management - Kolkata / India
Business & Management / Marketing
AD Scientific Index ID: 5272305
কলকাতা প্রকৌশল ও ব্যবস্থাপনা বিশ্ববিদ্যালয়
person_outline Subrata Chattopadhyay's MOST POPULAR ARTICLES
1-) A Study on the Perception of Undergraduates towards MBA Education with reference to Kolkata Region International Journal 1 (7), 2013
2-) Promoting brand gratitude through unique emotional connection: a qualitative study Qualitative Market Research: An International Journal 26 (5), 534-554, 2023
3-) Revisiting Supply Chain Drivers for Greater Marketing Outcomes of Handicraft Sector International Journal of Logistics Management, 2022
4-) Eliminating Thought Boundaries beyond Fiction, movies, books-Case of MDI Murshidabad South Asian Journal of Business and Management Cases 8 (3), 324-334 https …, 2019
5-) Promoting brand gratitude through unique emotional connection: a qualitative studyS Bhattacharya, A DalalQualitative Market Research: An International Journal 26 (5), 534-554, 202332023