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Sungwoo Choi

Sungwoo Choi

Chinese University of Hong Kong - Shatin / Hong Kong
Business & Management / Marketing
AD Scientific Index ID: 4535615
香港中文大學
person_outline Sungwoo Choi's MOST POPULAR ARTICLES
1-) To err is human (-oid): how do consumers react to robot service failure and recovery? Journal of Service Research 24 (3), 354-371, 2021
2-) “How may I help you?” Says a robot: Examining language styles in the service encounter International Journal of Hospitality Management 82, 32-38, 2019
3-) The role of power and incentives in inducing fake reviews in the tourism industry Journal of Travel Research 56 (8), 975-987, 2017
4-) Love is in the menu: Leveraging healthy restaurant brands with handwritten typeface Journal of Business Research 98, 289-298, 2019
5-) Limited time or limited quantity? The impact of other consumer existence and perceived competition on the scarcity messaging-Purchase intention relation Journal of Hospitality and Tourism Management 47, 167-175, 2021