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Walter Brenner

Walter Brenner

Universität Saint Gallen - St. Gallen / Switzerland
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AD Scientific Index ID: 1111959
University of Saint Gallen
person_outline Walter Brenner's MOST POPULAR ARTICLES
1-) Testing the technology acceptance model across cultures: A three country study Information & management 33 (1), 1-11, 1997
2-) Knowledge‐enabled customer relationship management: integrating customer relationship management and knowledge management concepts [1] Journal of knowledge management 7 (5), 107-123, 2003
3-) Intelligent software agents: foundations and applications Springer Science & Business Media, 2012
4-) How AUDI AG established big data analytics in its digital transformation. MIS Quarterly Executive 16 (2), 2017
5-) Design thinking as mindset, process, and toolbox: Experiences from research and teaching at the University of St. Gallen Design thinking for innovation: Research and practice, 3-21, 2016