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Zara Kiran

Zara Kiran

Mirpur University of Science & Technology - Mirpur / Pakistan
Business & Management / Human Resource Management
AD Scientific Index ID: 5749467
میرپور یونیورسٹی براۓ سائنس اور ٹیکنالوجی
person_outline Zara Kiran's MOST POPULAR ARTICLES
1-) Influencer-Brand Congruence: The Effects of Influencer-Brand Personality Matching on Advertisement Effectiveness SS Journal of Research in Social Development and Sustainability 3 (1), 91-111, 2024
2-) Three Decades of Sports Marketing Research: A Bibliometric Review Using R Journal for Business Education and Management 4 (1), 173-190, 2024
3-) Three Decades of Sports Marketing Research: A Bibliometric Review Using RKA Azhar, ZSPDZ Shah, N Iqbal, Z KiranJournal for Business Education and Management 4 (1), 173-190, 2024